What happens when a tech founder throws a birthday party? If it’s Lucy Guo, expect a carnival with Paris Hilton, Demi Lovato, and a mechanical bull.
When tech entrepreneur Lucy Guo celebrates her birthday, LA pays attention. On October 12, the Passes founder hosted her annual Lucypalooza party, an invite-only affair that pulled together the city’s insiders, digital creators, and a front row of celebrities.
Inside the scene, guests stepped into a full-blown carnival fantasy, including: Paris Hilton, Shay Mitchell, Demi Lovato, Bella Thorne, and Patrick Ta, surrounded by Passes creators and industry insiders. Between the glass clinks and camera flashes, the energy seemed to land somewhere between a classic carnival, a tech summit, and a red carpet; something that happens when innovation meets glamour.

The action took place in a towering circus tent glowing in red and white, pulsing with music and adrenaline. Mau P headlined the night with a pulse that shook the floor, while special performances from Diplo and Blondish also kept the crowd grooving.
Cocktails flowed, while a mechanical bull bucked beside carnival games. A jumpy house drew lines of partygoers in designer heels, while a ferris wheel spun against the haze of neon lights. Every corner held a new distraction, each more chaotic and irresistible than the last. By the time everyone made it to the dance floor, Lucypalooza was almost less like a birthday party and more like a star-studded circus of excitement.

For Guo, this celebration reflected more than a birthday tradition. Her company, Passes, has become a force in creator commerce, giving artists and innovators new ways to connect with their audiences. Lucypalooza isn’t just another LA party, it’s where tech founders, celebrities, and creators collide in the same orbit.

Lucypalooza blurred the lines between industries and identities, proving that LA nightlife belongs to the multi-hyphenates, the ones who can code a platform by day and command a crowd by night.