How To Wear Pantone's 2023 Color Of The Year: Viva Magenta
- By: Ashley Joy Parker
- May 22, 2023
Welcome to the Magentaverse….
Each year, Pantone announces its color of the year and in 2023, Viva Magenta reigns supreme. According to the Pantone Color Institute, the hot hue is “brave and fearless” and “vibrates with vim and vigor.” Rooted in nature descending from the red family, Viva Magenta is also described as a “pulsating color whose exuberance promotes a joyous and optimistic celebration.” So how should you work this color into your wardrobe? Get some inspo and shop 10 styles in Viva Magenta and similar shades below.
Walk The Line Midi Dress, Lioness
Chakra Satchel Crossbody, Aimee Kestenberg
Frankie Crop Top, Camila Coelho
Belisa Pants, Veronica Beard
Rosa Metallic Leather And Vinyl Heels, Kenneth Cole
Velvet Lily Embroidery Plunge Demi Bra, Fleur du Mal
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